# Selling on ShopFast

> Set up a store, get paid, deliver instantly and keep buyers happy: the path from an empty store to your first payout.

Source: https://shopfa.st/docs/selling

ShopFast runs your storefront, checkout, delivery and payments. This page is the short path from sign-up to your first
payout. Each step links to the page that covers it in depth.

## 1. Add what you sell

Open **Products → Add product** and pick a type: license keys and serials, files, memberships, Discord roles, services
or bundles. Many stores sell **keys with durations** (1 Day, 7 Days, 30 Days, Lifetime): add them as options of one
product, each with its own price and its own key pool, and keys are delivered the moment the payment confirms.

## 2. Choose how you get paid

Open **Money → Payments**. You have two ways to get paid, and you can set up both:

| | ShopFast Pay | Your own gateway |
| --- | --- | --- |
| Who collects | ShopFast, as [merchant of record](https://shopfa.st/docs/selling/payment-models) | Your Stripe, PayPal, BTCPay Server, crypto wallet, manual methods or a Lua plugin |
| ShopFast's fee per sale | Your plan's commission and fixed fee per order, plus the merchant of record fee for card processing, tax and chargebacks ([today's rates](https://shopfa.st/pricing#fees)) | None. Your provider's own fees only |
| Sales tax and VAT | Collected and remitted by ShopFast | Yours to handle |
| Chargebacks | Handled with the processor through ShopFast | Your processor's rules |
| When you are paid | In crypto to your wallet, weekly or when you press **Withdraw** ([payouts](https://shopfa.st/docs/selling/payouts)) | By your gateway, on its schedule |
| Needs | An approved [application](https://shopfa.st/docs/selling/shopfast-pay#applying) (unless ShopFast Pay is open to all) | A connected account |

Your own gateways also act as a fallback: if ShopFast Pay is ever paused for your store, checkout moves to them.

Step by step, with a screenshot of every screen: [Get paid: the complete guide](https://shopfa.st/docs/selling/get-paid).

## 3. Shape checkout

- **Storefront → Checkout**: the fields you ask for, consent, trust badges, and **Cart and checkout**: separate
  steps, or **one page** (the cart page opens the checkout, which lists the cart with quantity steppers above the
  payment form; the cart drawer stays).
- **Money → Payments → Checkout rules**: the order buyers see ways to pay in, and per-method rules by buyer
  country and order total. The preview shows what a buyer in a given country, paying a given amount, sees.
- **Order limits by payment method**, in the same view: cards up to an amount, crypto from an amount, and a card
  limit on first orders. See [order limits](https://shopfa.st/docs/selling/order-limits).
- **Product → Auto-renew**: buyers of subscriptions and duration keys tick one box at checkout and their card is
  charged every period, with retries on a declined card. See [auto-renew](https://shopfa.st/docs/selling/auto-renew).
- **Security & Fraud**: Fraud Shield checks every checkout, including embedded ones and buy buttons.

## 4. Try it end to end

**Get started → Simulate first sale** runs one test order through checkout, delivery and your balance in a few
seconds. See [Get started and your test sale](https://shopfa.st/docs/store/get-started).

Turn on **Test mode** in **Money → Payments** for 1, 24 or 72 hours. Every checkout then runs on simulated payments and
is recorded as a test order: keys are `TEST-` placeholders and nothing is paid out. Test mode turns itself off.

## 5. Sell beyond your store

Put a product card, a buy button or the whole checkout on your own site with [embeds](https://shopfa.st/docs/guides/embeds). The
[embedded checkout](https://shopfa.st/docs/guides/embeds#embedded-checkout) opens in a modal on your page and tells your page when the
buyer paid.

## 6. After the sale

- [Payouts](https://shopfa.st/docs/selling/payouts): your crypto wallet, the hold, the weekly run and Withdraw, minimums, reserves and
  how to reconcile.
- [Buyer protection](https://shopfa.st/docs/selling/buyer-protection): refunds, problem reports and chargebacks.
- [Taxes](https://shopfa.st/docs/selling/taxes): what ShopFast remits and what you report.
- [Invoices and receipts](https://shopfa.st/docs/selling/invoices): the invoice every buyer gets, credit notes, ShopFast's invoices to you and exports.